Lafayette’s No Fare Program

Lafayette's No Fare Program

Lafayette & Louisville Card Distribution Events

All Lafayette and Louisville residents and people who work in either city are eligible to receive a $50 MyRide card. You will be asked to fill out a short registration form and then you will receive your $50 MyRide card on the spot! You must attend one of the events in order to receive a card. Only one card per person.

ALERT – Waits for passes at Wednesday’s event were up-to 1-hour long. Please plan accordingly.

  • Lafayette Residents & Employees Events – Lafayette Public Library – 775. W. Baseline Road, 80026
    • Wednesday, July 26 – 1:30 to 3:30 p.m. in the Downstairs Meeting Room
    • Friday, July 28 – 2:30 to 4:30 p.m. in the Conference Room
    • Sunday, July 30 – 2:30 to 4:30 p.m. in the Conference Room/Children’s Area
    • Monday, July 31 – 5 to 8 p.m. in the Lobby
  • Louisville Residents & Employees Events – Louisville Public Library – 951 Spruce Street – 80027
    • Wednesday, July 26 – 5 to 7 p.m.
    • Saturday, July 30 – 3:30 to 5:30 p.m.
    • CANCELLED – ALL AVAILABLE CARDS HAVE BEEN HANDED OUT – Thursday, August 3

Background

Boulder County received a $100,000 grant from the Regional Air Quality Council to increase transit ridership in Lafayette and reduce air pollution on high ground-level ozone days. Transit use is encouraged for many reasons, including:

  • Reducing air pollution
  • Addressing climate change
  • Reducing congestion on roads
  • Providing affordable travel options

Boulder County Transportation held an open contest looking for innovative ideas from the community on how to structure a fare subsidy program that would increase transit ridership by Lafayette residents and employees. The contest is now closed but more information, including the winning idea, can be found below.

Contest Winners!

Congratulations to the three Lafayette No Fare Contest winners! First place went to Elise Rooney from Rockton Software. Her project proposal “The Big Green” impressed the selection committee with its innovation and thoughtful implementation. Selection committee members were composed of RTD, Boulder County, and Regional Air Quality Council staff as well as local Lafayette residents. See Elise’s proposal here. Boulder County will be working with Lafayette businesses and Partners for a Clean Environment (PACE) over the next year to provide guidance and subsidies to help Lafayette businesses sign up for Eco Passes. Learn more about the PACE Program.

Thank you to all of the contest participants. We had some really terrific proposals and ideas on how to improve transit.

Implementation – $50 MyRide Cards

RTD’s MyRide Card is the newest way to pay your fare. It is a cashless, stored value card that you can use on almost every RTD service. Simply tap the card on the reader inside the bus or on the light rail or rail platform and your fare is automatically deducted from your card balance. To encourage Lafayette residents and employees to use transit and to try the new cards, Boulder County will be distributing 1,000 MyRide Cards to Lafayette residents and employees. Each card will be pre-loaded with $50. individual cards can easily be reloaded on-line. Visit RTD’s MyRide website for more information.

MyRide Card

RTD’s MyRide Card

Questions?

Contact the Boulder County Transportation Department at transportation@bouldercounty.org or 303-441-3900.

About Simple Steps. Better Air.Simple Steps Better Air

Simple Steps. Better Air. (SSBA) is a program of the Regional Air Quality Council (RAQC) – the lead air quality planning agency for the nine-county, Denver Metro/North Front Range area. Through increased outreach and public awareness about ground-level ozone pollution, SSBA aims to create behavior change around air quality issues, and, in doing so, motivate more Coloradans to take action in reducing ozone-causing emissions. Find more simple steps to decrease ozone pollution, sign up for ozone alerts, or log your vehicle trips and ozone-cutting actions in our unique tracking system at www.SimpleStepsBetterAir.org.

Contest Background Information and Frequently Asked Questions

The Contest

We want to collect ideas from the community on the most creative and innovative ways to get people in Lafayette excited about using transit and get new riders to use the bus. The $100,000 in grant money can be used to provide free RTD rides via one-way passes, all-day passes, monthly passes, or RTD’s new stored value card that works like a debit card.

The program could be structured to provide:

  • A few free rides for lots of people, or
  • Several months of free rides for a few people, or
  • Rides for middle and high school students, or
  • Rides for employees who commute to Lafayette, or
  • Contests to see who what group can take the most trips,or
  • A few days where all Lafayette buses are free for all riders

Those are good ideas, but maybe you have a better one? We want ideas on what will get the most people on the bus – not just during the program, but also creates changes in long-term behavior.

Details

The chosen idea/program will be implemented this summer, likely July through September. Programs evaluation and grant reporting will take place this fall. There is no formal application, but proposals regarding ideas should include:

  • A description of how the idea would be implemented and administered.
  • Information on how your idea may change long-term behavior.
  • Identification of groups/agencies involved in implementing the idea.
  • Letters of support from agencies involved that indicate their willingness to support Boulder County in idea implementation.
  • Indication of your (or your group’s) willingness to support Boulder County in idea implementation.

All entries will be scored and ranked within 2 weeks of receipt. Idea concepts should be no more than 5 pages (letters of support are excluded from total page count).

Awards

Cash awards will be given to the top 3 ideas as follows:

  • $3,000 for 1st Place
  • $1,500 for 2nd Place
  • $500 for 3rd Place

A selection panel composed of members from the City of Lafayette, Boulder County, the Regional Air Quality Council, and RTD will review all applications and select the winners. Successful candidates will be posted on this webpage.

Legal Stuff

  • Boulder County has sole discretion on whether and how to implement any and all concepts submitted
  • Boulder County has sole discretion and responsibility to manage the project and use the grant funds
  • All components of the applications (ideas, strategies, tactics, etc.) become the property of Boulder County upon submission. Components of an application may be used during program implementation despite not being selected for a cash award.

How to Submit an Idea & Ask Questions

Ideas should be emailed in PDF format to transitcontest@bouldercounty.org. Questions can be directed to the same email address. You will receive confirmation upon successful receipt by Boulder County.

NOTE: Boulder County can receive attachments up to 20MB. Attachments larger than 20MB will need to be split and sent in multiple parts.

No. Both the $5,000 in cash awards and $100,000 program budget are earmarked for increasing transit use as stipulated by the grantor.

No. To avoid any perception of bias, Boulder County employees are not eligible to receive the cash award.

You must be at least 18 or provide express written consent from a parent or guardian to submit an entry in this contest.

The grant money comes from federal funds and does have stipulations on what it can be used for. The focus of this grant is to purchase RTD fares; however, money can be spent on marketing, signage, contest set-up and administration, and other expenditures. If you have specific questions on what is eligible, send an email to lafayettenofarecontest@bouldercounty.org.

Contact Us

Transportation Department

303-441-3900
Submit a question

Location

2525 13th Street
Boulder, CO 80304

Map & Directions

Hours: 8 a.m. - 4:30 p.m. M-F

Mailing Address

P.O. Box 471
Boulder, CO 80306